Monday, February 1, 2010

Social Awareness Contradiction

I feel that Dove is doing the right thing for women in order to find their inner beauty. Although Dove is probably doing this in order to sell their products and using this as a slogan to sell this certain product. This can also pose as a good thing because many teenage girls are getting the wrong idea from the media stating "being thin is the key to looking good" this cause many problems to uproar such as; teens getting eating disorders, and type of depression. Girls should be proud of what they have and stop believing in the lies the media tells them, being you makes you the most prettiest girl in the crowd, so love yourself instead of destroying yourself. I am for what Dove is trying to say, women should never believe the lies the media puts out in to the public. Believing in what the media is trying to say is the "perfect women" can lead you to hating your own body making you want to get skinnier by dieting yourself to death or turning to dangerous diet pills. Dove should continue what they are doing and set a clean example of what a beautiful woman is, being yourself.


Axe never ceases to make me laugh on what they come up next. We all know that spraying Axe will never make a you a magnet to girls, it's just their way of attracting male consumers who are stupid enough to believe that and considering how well their doing, people may use it for the quality or for being a "chick" magnet. The Axe ads make me laugh because coming from a guy and a personal user of axe products I know this will never happen, it just entertains me that axe would make an advertisement like this and hope there is many more to come. A woman may think otherwise, mostly or all of the women in the axe advertisement are what you would like to call "attractive" girls, this opposes everything the Dove campaign is trying to do. I think that the parent company should have some responsibility to ensure that all of their sectors have the same believes because if the same company supports two very opposite subjects then that would make you a Hippocrates and nobody likes Hippocrates. Unilever should try to change axe advertisement styles, although hilarious they are to a more casual ad, a way that it connects to what the Dove campaign is trying to say




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